OVO Energy - OVO Partnerships kicking the carbon out of business

OVO are helping businesses across the UK become greener, more efficient, and more financially sustainable, working with: letting agents, estate agents, social landlords, telecom and media companies, and data partners.

We were asked to take OVOs brand refresh toolkit and create a partnerships website to act as B2B lead generator.

Client
OVO Energy
Service
DevelopmentHosting & Support
OVO Partnerships kicking the carbon out of business

Project snapshot

OVO is committed to helping businesses achieve zero-carbon goals and needed a dedicated partnerships website to showcase their offerings and serve as a B2B lead generation platform. The primary goal was to create a fast, clean, and informative web experience that would be included in an upcoming business press release, requiring an MVP with a rapid turnaround.

Technical Approach

Next.js for Performance & Speed. We built the site using Next.js, ensuring a fast-loading, single-page application (SPA) that delivered a smooth user experience while remaining SEO-friendly and highly performant.

Prismic CMS for Content Flexibility. The site was integrated with Prismic CMS, enabling OVO’s team to manage and update content easily while allowing for future scalability.

Key Challenges & Solutions

Rapid MVP Development for Press Release. With a tight deadline, we focused on efficiency and prioritization, delivering an MVP that met all core requirements while ensuring a solid foundation for future expansion.

Balancing Simplicity with Brand Identity. OVO provided a brand toolkit and content, and we worked within these guidelines to create a clean, professional, and engaging design that aligned with OVO’s brand while keeping the user journey intuitive.

Scalability for Future Growth. While the initial release was an MVP, the architecture was designed to easily accommodate new features and content updates as the partnerships program evolves.

What we did

  • Next.js Frontend
  • Prismic API CMS
  • Hosting & Support

Outcome

The result was a fast, lightweight, and informative B2B website that effectively communicates OVO’s partnership opportunities while serving as a lead generation tool. Delivered within the tight timeframe, the MVP provided a strong foundation for future expansion while ensuring a smooth launch alongside the business press release.

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